Hi, I'm Reed Mcclelland
a graphic designer and visual storyteller based in Cincinnati, Ohio. I work across branding, editorial, and digital design, focusing on creating clean, intentional visuals that communicate ideas with clarity and impact. My practice is rooted in storytelling, where composition, typography, and visual hierarchy come together to engage and guide the viewer.
Much of my work draws from my background in sports, media, and live production, where I learned to anticipate moments and structure narratives in real time. I bring that same sense of pacing and intentionality to design, crafting layouts, graphics, and identities that feel purposeful and immersive.
Alongside client and academic projects, I explore personal design work that experiments with form, movement, and interaction, always aiming to create visuals that feel immediate, authentic, and engaging. I’m currently building my portfolio while pursuing opportunities in branding, digital design, and visual storytelling, with a focus on combining clean aesthetics with strong narrative impact.
